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活動簡介：
Introduction：
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成朝暉，中國美術學院創新設計學院黨委書記兼副院長、教授、博士生導師。成朝暉教授開掘設計教育與教學跨學科與前沿性研究，回應新文科建設之有效對策。推動創新設計的智慧智造與多元協同，理論實踐雙輪驅動助力國家重大課題研究。主創第19屆杭州亞運會、第4屆亞殘運會核心圖形設計、形象景觀總體規劃設計。獲“2022 光華龍騰獎•中國設計貢獻獎銀質獎章”、第九屆色彩中國最高獎——色彩文化獎、第八屆色彩中國教育獎、“浙江省第十二屆美術作品展”銀獎。主持國家社科基金藝術學重點項目《亞運美學的國家形象設計研究》，完成國家社科基金藝術學一般項目《城市形象系統設計研究》。積累豐富的設計科研經驗，獲得多個省級及國家級設計學科獎項，出版了許多相關設計學科的著作。
本次講座內容包括：東方色彩與生活方式研究，旨在通過東方與東方文化、設計與東方設計、色彩與東方色彩的闡釋，探源中國傳統色彩美學與生活方式，喚醒我們對文化經典的記憶和經驗。通過“以色彩見中國”“以色彩創風格”“以色彩樹品牌”“以色彩承文化”等設計實例演繹色彩敘事，探討如何在設計中實現色彩的現代轉化和創新應用。以東方色彩之美溝通古今並致用設計，滋養中華文化內蘊與深厚底色的新生，滋新當代生活與藝術的中國現代美學的價值與意義。
Prof. Cheng Zhaohui is the Party Secretary and Vice Dean of the School of Innovative Design of China Academy of Art, Professor and Doctoral Supervisor. She explores the design education, teaching interdisciplinary and “cutting-edge” research, in response to the effective countermeasures for the construction of the new liberal arts. She promotes the wisdom of innovative design and multi-dimensional synergy, both of theory and practice help the research of major national issues. She was the chief designer of the 19th Hangzhou Asian Games and the 4th Asian Para Games core graphic design and image landscape master plan design. She won the “2022 Guanghua Dragon Award - China Design Contribution Award Silver Medal”, the “9th Color China Top Prize - Color Culture Award”, the “8th Color China Education Award”, the “12th Art Exhibition of Zhejiang Province” Silver Prize. Silver Medal of the “12th Fine Arts Exhibition of Zhejiang Province”. She chaired the National Social Science Foundation of China (NSFC) key project on art, “Research on National Image Design for Asian Games Aesthetics”, and completed the general project on art of NSFC, “Research on City Image System Design”. She has accumulated rich experience in design research, won many provincial and national design awards, and published many books on design.
The seminar included oriental color and lifestyle research, it aims to explore the traditional Chinese color aesthetics and lifestyle through the interpretation of oriental and oriental culture, design and oriental design, color and oriental color, awakening our memories and experiences of cultural classics. Interpretation of color narratives through design examples such as “Seeing China with Color”, “Creating Style with Color”, “Building Brands with Color”, “Undertaking Culture with Color”, etc., and explores how to realize the modern transformation and innovative application of color in design. With the beauty of oriental color, the design will be able to communicate with the past and present, nourish the renewal of Chinese cultural heritage and deep colors, and nourish the value and meaning of Chinese modern aesthetics in contemporary life and arts.
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