We are pleased to invite you to the Hospitality and Tourism Education Symposium that will be held in Macao, China, on 23-24 November, 2023. The symposium aims to place hospitality and tourism education (HTE) under scrutiny by unearthing innovative HTE paradigms and practices that could address the needs of the hospitality and tourism industries in the forthcoming decade. In particular, we need to envisage the future and consider how we should educate our students in hospitality and tourism in ways that can enable students: to value interpersonal services, be capable of working with AI algorithms and robotics while being empathetic and productive, to maintain high skill sets ranging from food services to experience design, to utilize the big data generated from guests and clients with a purpose to better serve guests and clients, and to actively seek solutions of offering low or zero carbon hospitality and tourism products.

Call for Abstracts

The organizing committee invites extended abstracts on the following topics (but not limited to them):


Looking into the future, what types of talents are required for a productive workforce in Hospitality and Tourism industry?


The latest students, faculty, and the industry perceptions of the needs for an overhaul of HT education in the future.


Identifying and preparing skills for the future Hospitality & Tourism industry - new curricula, new pedagogy, new assessments.


Identifying tourist behavior changes in the era of technology 4.0, such as growing attention on health, work life balance, emotional wellbeing and the consequential implications to HT education.


How to innovate in techno-blended teaching and learning in HT education and research?


How to add value to HT education by looking into the future - what will attractive HT programs look like?


What are the implications of an ageing population, changing demand for HT products and service and the consequential implications for HT education?


Preparing environmentally friendly hospitality and tourism product designs, service procedures, and the implications of HT education.


Any other subject area related to study tour, emergent forms of tourism that could facilitate experiential learning and self-growth.


Prof. Chris Ryan

University of Waikato
New Zealand

Keynote speech title: “How can our students survive well in the era of technology 4.0 and onwards?”

Outline of the speech – This keynote speech addresses the growing attention on emerging challenges, consumers’ changing demand, emotional wellbeing and the implications to our contemporary education. Today we are educating students but often have little idea of what skills may be required in a decade.  But the heart of both tourism and hospitality is the creation of experiences, and we know about the industries' soft skills and how to prepare students.  What we are less sure of is the background to the delivery of those skills as several challenges will emerge, several of which we can anticipate.  One answer is to generate the training of management to engage in continuous contingency planning.


Dr. Chris Ryan is a professor of tourism at the University of Waikato, New Zealand. Professor Ryan is the editor of Tourism Critiques: Practice and Theory, and for 25 years was the editor of Tourism Management. He also founded Tourism Management Perspectives, another SSCI-cited journal. As a researcher, according to Google Scholar Citations, he has over 30,000 citations and an h-index of 82. He has authored or co-authored over 300 refereed journal articles and 14 books, the latest of which is Advanced Tourist Destination Management, with three more being currently prepared. He was noted by PLoS One as being one of the top 0.5 % of global researchers. He has successfully guided more than 30 students through their doctoral degree programs and many now occupy senior university positions as professors, heads of faculty, and research centers. In addition, Professor Ryan is a visiting professor at Beijing Union University, College of Tourism, Beijing and the University of Hainan, International College, Haikou, China.

Prof. Bob McKercher

University of Queensland


Keynote speech title: “Are we teaching the right things in our tourism education programs?”

Outline of the speech – Are we teaching the right things to our students? We do a great job of teaching hard skills, but is there enough focus on the type of soft skills employers want? This keynote speech calls for a rethink about how to ensure soft skills are taught.


Dr. Bob McKercher is a professor of tourism at the University of Queensland, Australia. Prior to that, he spent 22 years in the School of Hotel and Tourism Management at The Hong Kong Polytechnic University and started his academic career at Charles Sturt University in regional New South Wales. He worked for about 10 years in the Canadian tourism industry in a variety of operational, advocacy and management roles. He has published over 300 scholarly papers and research reports, is the author or co-author of The Business of Nature-based Tourism, Cultural Tourism and Tourism Theories Concepts and Models. He hasalso edited a number of other books.  Prof. McKercher is the Chairman of the Board of the International Academy for the Study of Tourism; a Fellow of the International Academic for the Study of Tourism and the Council for Australian University Tourism and Hospitality Education.

Prof. Po-Ju Chen

Texas A&M University
United States of America

Keynote speech title: “When ChatGPT is Your Co-author! -  The Role of AI in Hospitality and Tourism Education Research”

Outline of the speech - This keynote speech addresses the research ethics and research integrity related to hospitality and tourism publication. In addition, this talk focuses on the prospect and challenges related to manuscripts written using tools involving the Artificial intelligence (AI) Natural Language Processing (NLP) system. Foreseeable uses of NLP include the generative pre-trained transformer (GPT), the originality and researchers’ intellectual contribution to the task of writing will be discussed. Furthermore, issues of transparency in relation to requirements for authorship credit and contributions in scientific and scholarly publications will be presented. This speech will conclude with strategies for authors when submitting these manuscripts to hospitality and tourism education research journals. 


Dr. Po-Ju Chen, is the Professor at Department of Hospitality, Hotel Management and Tourism, Texas A&M University, and Co-Executive Editor, Journal of Hospitality and Tourism Education. Dr. Chen is a two-time US Fulbright Scholar (2015: Austria/2012: Denmark) as a subject matter expert in hospitality management, innovation and social entrepreneurship. Prior to her appointment as faculty and administrator in academia, Dr. Chen had over 10 years of experiences working in hotels, airlines, and restaurants. Her research interests include marketing and consumer behaviors involving hospitality and tourism. Her secondary research focuses on entrepreneurship, innovation, sustainability and cross-cultural research. Her work has earned research awards and academic recognition. Dr. Chen has published articles in leading business, hospitality and tourism-related academic research journals. She currently serves as the co-Executive-Editor of the Journal of Hospitality & Tourism Education (JHTE).


HTES symposium 23 November 2023


17:30 - 19:00

Open Registration and distribution of the symposium kit (including the certificates of attendance)


Lam Kan Exhibition Gallery
Macao Polytechnic University

18:00 - 19:00

Welcome reception


Lam Kan Exhibition Gallery
Macao Polytechnic University

19:00 - 20:00

Night city tour around the Historic Center of Macao (English group and Mandarin group)

MPU --- St. Augustine Square --- Leal Senado Building --- Leal Senado Square --- Ruins of St. Paul  --- MPU


HTES symposium 24 November 2023



Open Registration and distribution of the symposium kit

Lecture Theatre 1,
1st Floor Wui Chi Building,
Macao Polytechnic University

09:30 - 09:50

- Welcome Speech

- Opening Ceremony of Hospitality and Tourism Education Symposium

Lecture Theatre 1,
1st Floor Wui Chi Building,
Macao Polytechnic University

09:50 - 10:15

Coffee break


Keynote Session

Keynote speakers


10:15 - 10:50

Professor Chris Ryan

University of Waikato

How can our students survive well in the era of technology 4.0 and onwards?

Lecture Theatre 1
1st Floor Wui Chi Building,
Macao Polytechnic University

10:55 - 11:30

Professor Bob McKercher

University of Queensland

Are we teaching the right things in our tourism education programs?

Lecture Theatre 1
1st Floor Wui Chi Building,
Macao Polytechnic University

11:35 - 12:10

Professor Po-Ju Chen

Texas A&M University 

When ChatGPT is Your Co-author! - The Role of AI in Hospitality and Tourism Education Research

Lecture Theatre 1
1st Floor Wui Chi Building,
Macao Polytechnic University

12:10 - 12:25

Q & A session – 15 minutes



12:30 - 14:30

- Lunch

- Award ceremony

Macao Military Club
Clube Militar, 975 Av. da Praia Grande, Macao

Research presentations    

14:30 - 17:30        

Current sessions: Papers presentations

(Presentations will be categorized according to the research themes in hospitality and tourism education).                      

Lecture Theatre 1, 2, 3
1st Floor Wui Chi Building,
Macao Polytechnic University

Important dates

April 24, 2023

Abstract Submission Deadline

May 1, 2023

Notification of acceptance

30 October 2023

Full Paper Submission (optional)

May 1, 2023

Registration open


Submit an abstract of 500 words (including references) to HTES@mpu.edu.mo

Submission Guidelines

Authors should submit an ABSTRACT of 500 words for review (saved with MS WORD, Not PDF). All submissions to the Conference must be original work not yet submitted to elsewhere for publication prior to the conference. (Authors are free to publish submitted work after the conference). Submissions must be written in English in MS Word format. Formatting: the title of the paper centered at the top of the first page of an abstract. Each abstract should include an introduction, literature review, methodology, findings, implications and/or conclusions/theoretical contributions, and a list of references.


Authors who wish to be considered for Best Paper Awards must submit full papers in addition to an abstract. Best Paper Awards will be competitively selected by the Best Paper Selection Committee. Full papers should be limited to 7500 words including references. An anonymous version of your paper is required when submitting a full paper. A title page file should be created including the following information:

  • Title of the manuscript
  • Author information
  • All author names, including first and last name
  • All up-to-date author email addresses
  • All author affiliations and countries
  • Corresponding author indicator

Publication Opportunities

In addition, full papers are welcome to be submitted to the special issue of Journal of Hospitality & Tourism Education, which is a supporting journal of the upcoming conference. Please see details in the link below if you would like to be considered for the special issue of JHTE, titled “Looking into Hospitality and Tourism Education in the 2030s – Conundrums and New Standards”.


In addition, please kindly refer to JHTE's Instructions for Authors for this Special Issue, particularly about the formatting that should be in line with JHTE’s requirements. Information is available at:



Venue of the Symposium

Macao Polytechnic University

Address: Rua de Luis Gonzaga Gomes, Macao, China

Registration and Fee

Registration will be opened on 1 May 2023


Registration Fee: MOP 800 (equivalent to US$ 100)

Registration fee covers:
Welcome reception, refreshment breaks, conference lunch in which best paper awards will be announced, attendance to all symposium sessions and a certificate of attendance.
Accepted authors (or at least one of the co-authors of an accepted abstract) should register for the conference to present their research in person at Macao Polytechnic University.
The same amount of registration fee will be applied to all participants and it is non-refundable.

Details of the symposium program will be announced later.  

For further information, please send an email to HTES@mpu.edu.mo



Macao Polytechnic University

Macao Polytechnic University (MPU) is a public, multidisciplinary university distinguished by high standard of scholarship in both teaching and applied research. The University offers bachelor’s, master’s and doctoral programmes in various fields of study. In pursuance of excellence, the University has been proactive in optimising educational quality through academic accreditation. Being the pioneer in higher education quality assurance in Macao, the University is the first higher education institution (HEI) in Asia having a successful institutional review by the Quality Assurance Agency for Higher Education, UK. Its education provision has been widely acclaimed in academic reviews by authoritative quality assurance bodies and professional institutions at home and abroad. As recognitions of its commitment to quality teaching and learning, the University is the first and only HEI in Macao winning the National Teaching Achievement Award, which is the highest award for teaching excellence in China. It is also the only HEI in China receiving the Asia-Pacific Quality Awards three times from the Asia-Pacific Quality Network (APQN).


Faculty of Humanities and Social Sciences

The Faculty of Humanities and Social Sciences strives to cultivate professionals academically and professionally excelling in respective fields. The programmes of study on offer currently include Bachelor of Social Sciences in Public Administration, Bachelor of Social Sciences in Social Work, Master of Public Administration, Master of Education (Cultural Communication and Education), and PhD in Public Policy.




Symposium Chair

Dr. Cora Un In WONG

Associate Professor

Members from FCHS of Macao Polytechnic University

Dr. Yi Fen YIN

Associate Professor, Coordinator of Center of Social, Economic & Public Policy Research Center



Associate Professor, Coordinator of PhD. program


Dr. Hoi Ngan LOI

Associate Professor


Dr. Guang MA

Associate Professor


Dr. Shiu Fai WONG

Associate Professor


Dr. Hong Feng ZHANG

Associate Professor


Dr. Roger Zhen Jie YANG



Dr. Yuan Yuan YU



Mr. Hok Kun WAN


Administrative team

Mandy Lai Fong MIO


Inês I Leng LAI


Gonçalo Cheong Lim LEI


Gloria Sok Kuan CHEONG


Mandy Wun Hou NG


Conceição Kam Seong CHEONG

Symposium webpage designer

Maria da Conceição de CARVALHO


Fatin CHAN



Supporting Unit


For any enquiries, please contact the Symposium Organising Committee at:


Faculty of Humanities and Social Sciences,
Macao Polytechnic University,
Rua de Luís Gonzaga Gomes,
Macao SAR, China

Email: HTES@mpu.edu.mo

+853 - 2833 0802
+853 - 8599 6679