Page 385 - 2023.2024 - 澳門理工大學學士學位課程手冊 (電子書)

ENGLISH

Code Module Credits Duration Prerequisite(s)
YEAR 4 (Cont.)

MGMT4140 Strategic Management 3 45 hrs ---
This course provides students with an understanding and awareness of the underlying
concepts and practical application of the basics of strategic management. Emphasis will
be placed on (i) competitive advantage, (ii) SWOT analysis, (iii) resource-based view of
the firm, and (iv) various strategy levels (functional, competitive and corporate). Topics
include: the nature of strategic management; external and internal assessment;
strategic analysis; strategy formulation; strategy implementation; challenges of strategic
management; international strategic management.

Elective Subjects - Group A
Environmental Management
BUSS0131 3 45 hrs ---
System
This course presents the basic philosophy of environmental management system. It

describes the impact of human activities on our environment including resource
consumption, water quality, air quality, noise, and waste disposal. Integrated
environmental tools including ISO 14000 environmental management system, life cycle,
assessment and eco-labeling would also be covered. Topics include: Interaction between
business, technology, and environment; resource consumption and its impact on
ecosystem; basic forms of pollution; application of life cycle assessment and eco-labeling
to product development and introducing their effects on business activities.

COMM3120 Business Communication 3 45 hrs ---
This course focuses on advanced writing and oral skills in business communications. It

covers audience analysis, purpose, message, and gives students plenty of opportunities
to compose memos, letters, and formal reports for a variety of work situations. It also
aims to develop students’ confidence in formal business settings with effective
presentation skills.
FREN1101 French I 3 45 hrs ---

This course develops students’ language skills. Particular emphasis is placed on listening,
and on written and oral expression. Students learn to understand foreign language texts,
use of the language correctly and confidently, and understand the foreign culture
through foreign language learning. Topics include: listening, speaking, reading and
writing.
FREN1102 French II 3 45 hrs FREN1101

This is a continuation of French I which develops students’ language skills. Particular
emphasis is placed on listening, and on written and oral expression. Students learn to
understand foreign language texts, use the language correctly and confidently, and
understand the foreign culture through foreign language learning. Topics include:
listening, speaking, reading and writing.
HIST0110 Macao History and Culture 3 45 hrs ---
This course is an introduction to Macao’s history, emphasizing cultural and economic
development. During this course, students will understand the unique social
environment of Macao by knowing the integration of different cultures in local districts.
Topics include: Macao’s economic heritage.

379